Loewe Puzzle Bag

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loewe puzzle bag

photo: vogue.com

There’s the Rubik’s cube then there’s the Loewe Puzzle Bag.

As Creative Director of the 168-year-old Madrid luxury house Loewe, Jonathan Anderson (just 30 years old) has introduced modernity with a fresh and sharp appeal to the brand. This transition is made clear via the new “It Bag” of 2015.

Loewe Puzzle Bag

Fundamentally, ready-to-wear is the character. If you do not believe in the character, you do not buy the bag – I 100 per cent believe in that. – Jonathan Anderson

Staring at the Loewe Puzzle bag, the aesthetics looked very challenging…maybe that’s the reason why its called Puzzle in the first place but JW Anderson is right when he talks about the character of a merchandise. It’s not just about plain justification of a particular purchase but it’s more than that. Just like a piece of art, it’s intriguing, an investment.

Loewe Puzzle Bag

photo: @thecornerberlin instagram

New Puzzle shoulder in calf leather with embossed Anagram. Volume is created though precise cutting which determines how it folds. Key characteristics: hand-painted edges; textile lining and two pockets inside. Removable adjustable strap. – www.loewe.com

Moving on to the practical side, there are more ways than one on how to carry this bag: backpack |  clutch |  cross body  | shoulder  | hand-carry. The Loewe Puzzle Bag is available in two sizes and in a range of colors but who isn’t in love when you have it in the shade of tan? Ughh, this color happens to always be always sold out so hold on to it while you can at the following online stores:

Cheers!

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